Privacy Policy   


Last Updated: 19/09/2024


Woodcock AI ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you use our application ("App") and services ("Service"). By accessing or using our Service, you agree to the terms of this Privacy Policy.


1. Introduction


We take your privacy seriously and are committed to complying with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR), the EU General Data Protection Regulation (EU GDPR), and relevant US privacy laws.


2. Information We Collect


2.1 Personal Data


While using our Service, we may ask you to provide certain personally identifiable information ("Personal Data") that can be used to contact or identify you. This may include:


- Contact Information: Name, email address, mailing address, and phone number.

- Account Credentials: Username and password.

- Payment Information: Credit card details and billing address (processed through secure third-party payment processors).


2.2 CCTV Footage


- Video Data: We collect and process video footage from your CCTV feeds to provide and enhance our Service.

- Metadata: Time, date, and location data associated with the CCTV footage.


2.3 Usage Data


We may collect information on how the Service is accessed and used ("Usage Data"), including:


- Device information (e.g., device type, operating system).

- Log data (e.g., IP address, browser type, pages visited).

- Cookies and similar tracking technologies.


3. How We Use Your Information


We use the collected data for various purposes:


3.1 To Provide and Maintain the Service


- Operate and maintain our App and Service.

- Process transactions and send related information.


3.2 To Improve the Service


- Analyze data to enhance the performance and functionality of the Service.

- Develop new features and services.


3.3 To Communicate with You


- Send administrative information such as updates, security alerts, and support messages.

- Respond to your comments, questions, and requests.


3.4 For AI Model Training


- Consent-Based Processing: With your explicit consent, we use your CCTV footage to train and improve our AI models.

- Anonymization: We take steps to anonymize or pseudonymize data used for AI training where possible.


3.5 Legal Obligations


- Comply with legal requirements and assist law enforcement agencies as required.


4. Legal Basis for Processing Personal Data


We rely on the following legal grounds under the GDPR for processing your Personal Data:


- Consent:** You have given explicit consent for processing your Personal Data for one or more specific purposes.

- Contractual Necessity:** Processing is necessary for the performance of a contract with you.

- Legal Obligation:** Processing is necessary for compliance with a legal obligation.

- Legitimate Interests:** Processing is necessary for our legitimate interests, such as improving our Service, except where such interests are overridden by your rights and interests.


5. Data Sharing and Disclosure


5.1 Third-Party Service Providers


We may employ third-party companies and individuals to facilitate our Service ("Service Providers"), provide the Service on our behalf, perform Service-related services, or assist us in analyzing how our Service is used. These third parties have access to your Personal Data only to perform these tasks and are obligated not to disclose or use it for any other purpose.


5.2 Legal Requirements


We may disclose your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).


5.3 No Sale of Personal Data


We do not sell or rent your Personal Data to third parties.


6. Data Retention


6.1 Retention Period


We will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. This includes retaining data to comply with legal obligations, resolve disputes, and enforce our agreements.


6.2 Deletion of Old Data


We reserve the right to delete old data that is no longer necessary for the purposes for which it was collected.


7. Data Security


We implement appropriate technical and organizational measures to protect your Personal Data against unauthorized access, alteration, disclosure, or destruction. These measures include:


- Encryption of data in transit and at rest.

- Secure data storage facilities.

- Access controls and authentication procedures.

- Regular security assessments and audits.


8. International Data Transfers


Your information, including Personal Data, may be transferred to and maintained on servers located outside of your state, province, country, or other governmental jurisdiction where data protection laws may differ.


- EU and UK Users: When transferring data outside the European Economic Area (EEA) or the UK, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission.


9. Your Rights under GDPR**


If you are located in the UK or EU, you have the following data protection rights:


9.1 Right of Access


You have the right to request copies of your Personal Data. We may charge a small fee for this service.


9.2 Right to Rectification


You have the right to request that we correct any information you believe is inaccurate or incomplete.


9.3 Right to Erasure


You have the right to request that we erase your Personal Data under certain conditions.


9.4 Right to Restrict Processing


You have the right to request that we restrict the processing of your Personal Data under certain conditions.


9.5 Right to Data Portability


You have the right to receive your Personal Data in a structured, commonly used, and machine-readable format.


9.6 Right to Object


You have the right to object to our processing of your Personal Data under certain conditions.


9.7 Rights Related to Automated Decision-Making


You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you.


9.8 Exercising Your Rights


To exercise any of these rights, please contact us at [Insert Contact Email]. We may ask you to verify your identity before responding to such requests.


10. Children's Privacy


Our Service is not intended for use by children under the age of 13. We do not knowingly collect Personal Data from children under 13. If you become aware that a child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from a child under 13 without verification of parental consent, we take steps to remove that information from our servers.


11. Cookies and Tracking Technologies


We use cookies and similar tracking technologies to track the activity on our Service and hold certain information.


- Cookies: Small data files stored on your device.

- Purpose: To enhance user experience, analyze usage patterns, and for authentication.


You can instruct your browser to refuse all cookies or indicate when a cookie is being sent. However, some parts of our Service may not function properly without cookies.


12. Third-Party Links


Our Service may contain links to other websites that are not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.


13. Changes to This Privacy Policy


We may update our Privacy Policy from time to time. We will notify you of any changes by:


- Posting the new Privacy Policy on this page.

- Updating the "Last Updated" date at the top of this Privacy Policy.

- Notifying you via email and/or a prominent notice on our Service prior to the change becoming effective.


You are advised to review this Privacy Policy periodically for any changes.


14. Contact Us


If you have any questions about this Privacy Policy, please contact us at:


Email: hello@woodcock.ai


Woodcock AI

First Floor Swan Buildings 

20 Swan Street 

Manchester, England, M4 5JW